Why Most SEO Companies In Phoenix Suck!
If you are searching for phrases like “SEO Company Phoenix” or “SEO Companies Phoenix”; one or more of the following statements is probably true about you or your business:
- You are a business owner offering products or services in Phoenix, Arizona or surrounding cities
- You own a website (or know you need one)
- You want more traffic to your website (if you have one already) and heard that SEO or Search Engine Optimization can get you there
- You want more qualified leads coming from online marketing efforts
- You want to increase sales to your products and services
- You want to be found for specific keywords related to your industry and service area
- You want to increase your service area to include new cities in surrounding areas
- You hired another SEO company that didn’t work out and now are looking for SEO services that actually work
- or You want someone to manage your online presence so you can continue business as usual
If any of the above statements are true, then yes, a SEO company in Phoenix can definitely help you get that accomplished! However, you should know that NOT all SEO companies in Phoenix are created equal.
Why Most SEO Services In Phoenix Suck!
We are sorry to be so blunt about it but the statement is true. Our team here at WebTechs.Net truly loves to business owners win with online marketing and when we hear horror stories about other SEO companies in our neighborhood area giving SEO a bad name it doesn’t make us happy. We are in the business of offering SEO services that work and a lot of the time we get scared clients that left another SEO company to come to us for a consultation. Often these business owners experienced bad SEO and now are not sure whether it works and what SEO company to trust.
However, once we help the client understand why their SEO wasn’t working (only takes a little research to find missed and potential opportunities) and had time to implement our own strategies we rarely lose those clients because we fix the problem and implement content strategies and solutions that actually work!
Read more below about why most SEO services or companies don’t work out:
Most SEO’ers are Lazy
Most SEO companies will try their hardest to get your account but don’t do a whole lot once they get it. Most will create you a business listing, change the titles of your web pages and then put your account on autopilot. For some niche businesses this “set it and forget it” strategy actually works (believe it or not), especially if the business owner had no previous online exposure. However, for plumbers, lawyers, AC contractors or any other types of businesses that actually has competition, that same set it and forget strategy will get you nowhere fast. Most business categories in the Phoenix, Arizona area are extremely competitive and take a whole lot more than a single business listing to get rankings, and more importantly, keep them.
Don’t Add Or Create New Content
This is one of the biggest mistakes we see other companies making all the time. Every SEO’er should know, “Content Is King!” and having content rich pages/posts on your website is the fastest way to get your website ranking.
We have actually lost clients in the past that went to another company because they believed the other companies SEO efforts would work better. Would you believe that in both cases we’ve experienced that the other SEO company actually removed pages from the clients website vs. adding more content. We have had that happen twice and both times the client ended up leaving the other company and to come back to us. Both times the clients came back and said “We just want to be where we were at before we left”. They realize how much business they actually lost by trusting the wrong company with their website and realized how much business we were actually pushing to them after they lost. “You never know what your missing until it’s gone”
However, most SEO companies either 1. Don’t know which content to create or 2. They just don’t want to do it. In either case, this is a huge mistake because you can build as many listing and backlinks as you want, but without quality content on your local product or service pages, you will never rank highly on Google and you won’t see more sales to your products or services.
1 Man Band
95% of people who start an SEO business are a 1 man band performing SEO out of there basement or home office. Most start learning about SEO because it is a job that you can do from home. Here at WebTechs.Net, we know that having a team with different sets of skills that complement each other, is the only way to provide local SEO services that work!
In the SEO field you need to know (or have a team that knows) programming, website design, hosting, content writing, mobile friendly web design, and more. There are tons of skill sets that are needed to do SEO the right way and a 1 man band could never master all of those individual skills, and still be great at all of them. WebTechs has a whole team of designers, programmers, content writers and more to ensure we all master our individual skills and provide the best SEO services possible. Our team has over 50+ years of SEO & Web Design experience! Our company has been in business since 1997!
Most SEO Companies IN Phoenix Make False Claims or Give Unrealistic Expectations
If an SEO company makes any of the following statements you should run fast:
They tell you they will get you in the top 3 spots within 6 months or less with a brand new website.
It’s not even close to possible to get a brand new site ranking within the top 3 spots on Google unless it is a super niche business. That might be possible if you have an existing website with rankings already but if your niche is really competitive it is unlikely. We usually tell people to not expect anything super lucrative until a year or so in the game.
They tell you they can’t share with you what they are doing to get your website ranking
If they won’t share their strategies with you they are probably hiding something or not doing the work. Furthermore, if they won’t provide ranking reports you won’t be able to tell if what they are doing is working or not. But, don’t be fooled by SEO companies tracking “easy-to-rank” keywords like your business name or something that would happen automatically. It’s super easy to rank for your business name and you should never take that as a sign that your SEO is working.
Make sure the keyword(s) that your SEO company selects are popular words that are commonly typed in by potential customers in your area. The only way to know for sure is to ask another SEO company or do the research yourself using Google Keyword Planner. Just pop different keywords in that you think potential customers would be searching for when looking for products or services like the ones you offer.
Most of the time, the most popular keywords that people are searching for are ones that include the kind of product or service you offer and the city. For example: If you are a lawyer in Phoenix, your keywords would most likely be “lawyer phoenix”. Those are the kind of keywords that actually bring new traffic/leads to your business website.
They Tell You They Will Get Reviews For You
I know it would be easy if you just paid your SEO company to find people to leave fake reviews for you but this should never be your focus if you want to have a real positive reputation online. If the company is willing to be this devious, you can only imagine what they are doing while you are not looking. We would never post fake reviews for clients as it could get them and us in trouble if Google were to ever find out.
Most of the time Google’s algorithm can spot fake reviews and won’t even allow them to be posted on your listing. Your SEO company should be solely focused on content marketing and getting you new leads. Focus your time on servicing those leads, making customers happy and asking for positive reviews. It only takes about a minute of your time and means the world to other potential customers thinking about buying your products or services and helps increase your ranking in Google Maps.
Other Commonly Asked Questions By Potential SEO Customers
Does SEO work?
Yes it does as long as the SEO company performing the services knows what they are doing. Ask for case studies or proof of other client’s rankings if you aren’t sure who to trust.
What do SEO companies do to my website to increase my rankings? Most SEO companies will tell you that NAP listings, backlinks and content are what makes your site rank. That is true but Content should be the #1 focus for anyone who wants strong-continual rankings that don’t go away as soon as one of Google’s algorithim penalties hit. The sites we manage for SEO almost never see a dip in traffic due to an algorithm update because we are producing content we know Google wants to see. They want to understand your products and services as much as possible to give you a strong ranking. If your internet marketing company confuses Google’s algorithm the wrong titles or thin content, it will be hard for Google to give you a strong ranking.
Which SEO companies can I trust with my website?
The best way to find out about an SEO company is to look up their reviews. For example, find an SEO company you are interested in and type in “Company Name Reviews”. If you were looking up our company you would type in “Webtechs.net Reviews” and see nothing but 5 star ratings on Google. Our services actually work and our clients are more than happy to give us a review when we request one. We usually wait at least a year before asking a client to leave a review.
How long does it take before I start getting more calls or leads?
If you have a niche business it is a chance that you could get calls right away. Although, most people start seeing increasing in leads and calls right around the 6 month mark. We are not saying you will rank in the top 3 spots for all of your keywords but you should be getting calls and leads by that time if your business has a regular amount of competition. However, if you are a plumber, AC repair contractor or another highly competitive business in Phoenix, you can’t expect to see calls or leads for up to a year. The competition out here is fierce but not unbeatable. We have tons of high competition clients on our books and some have been with us for over 12 years.
I already hired an SEO company in Phoenix, why I am not getting more calls or leads?
If you are only paying around $300 or so for SEO services, your account is most likely on autopilot. Companies like Yodle will offer cheap SEO services but only build and optimize your Google listing in hopes that alone will increase your sales. However, this never works; we get SEO clients from Yodle, DEX and others all the time because what they can’t deliver on what they promise. Our company actually does the hard work to make sure the account becomes successful. Your website’s content should be your number 1 focus if you want to rank highly on Google. So many companies try to find a way around building content but there is no way around it and Google is starting to penalize a ton of old black-hat or gray-hat SEO tactics internet marketers use back in the day.
Why is another SEO company in Phoenix telling me I am not ranking?
We get questions like this from our current SEO customers. It’s actually mind blowing but our SEO company even gets calls telling us we are not ranking in the top 3 spots in Google and are losing out on a ton of business lol. They will actually go as far to tell us that they work for Google when we are in constant touch with the Google My Business team and know that “No SEO Company” works for Google. Furthermore, Google does not make outbound solicitation phone calls. So if you ever get a call from a company saying that they work for Google, run fast!
Conclusion
Hiring an SEO company in Phoenix can be one of the biggest headaches you can have as a local business owner. Do your best to research reviews about potential companies and ask for a free SEO consultation in their office. If they won’t allow you to come to their office there’s a great chance they don’t have one or don’t even have the time for you or your business. WebTechs.Net always offers free SEO consultations for you to understand more about our SEO services and meet our awesome team of web designers, programmers, content writers and SEO experts.
Schedule A Free SEO Consultation With WebTechs.Net Today!
Schedule your free SEO consultation with WebTechs.Net by giving us a call today at (480) 348-0550 Ext 105
