SEO For Tree Service Companies | Web Design

If your googling phrases related to SEO for tree service companies, this post is going to help you out a ton!

The key to ranking your tree service website is building out you pages with informational content about your services. Most tree companies offer a range of services including tree trimming, tree pruning, tree removal and others. Furthermore, depending on where you live in the US, people might also be searching for specific types of tree removals. For example, Arizona has a lot of palm trees that grow out of control and people like to get these removed. Most often, these people are typing a phrase like “palm tree removal phoenix”. This phrase brings up ads, Google business listings and organic google listings.

Your Google Business Listing & Organic Search Should Be Your Main Focus

Stay away from the ad section otherwise you will end up paying for every click you ever receive to your website. The goal for this post is to get you ranking highly in the business listings and organic search so you can begin to receive clicks without having to pay for them. The first step ranking highly on Google in general is by building out your home page and individual pages on your website with content and information about your services.

Build Out Your Tree Service Pages With Information Content

Start with your top 3 services that are going to put money in your pocket the quickest. *Insider tip – I’ve personally been performing SEO for tree service companies for 3 years and noticed that “stump grinding” is by far the most searched keyword for a tree company. With that being said, start out by putting content and adding keywords to your stump grinding page.

Find The Right Keyword For Your City

Finding your keyword for your city is as easy as filling in the blank here “stump grinding ______” insert your city in the underlined area. If you live in Austin, Texas, your keyword would be “stump grinding Austin”. The best keyword (with any tree service) is most often the exact service name of the service and your city name (for example: “tree service phoenix”, “tree trimming phoenix” etc). Although, “near me” keywords are becoming very popular as most Google users know Google knows their GEO location and gives them the closest results when using a keyword like that. So keep in mind, users might also be search “stump grinding near me”.

What content should include on your stump grinding page?

At the minimum you should at least have an intro, your company name, address and phone number should be listed on your page. However, only listing that information isn’t going to get you very far in the search engines. You are going to need at least 700 words on content or more to even have a chance at ranking against your competitors; especially if you’re doing SEO on a new site.

Creating the right Intro

Address the reason why users might be making it to your page right away. This also helps Google understand exactly why you created this page. Just like in an essay, you would like your main topic (h1 in the case or title of your page) and 3 supporting ideas (h2’s or subtopics in this case). I like to make my intros like this: “If you are searching for stump grinding in Phoenix, our tree company can help! We offer residential and commercial stump grinding and removal services to the entire Phoenix Valley. Give us a call today for a free tree service quote by calling (111) 111-1111. Make a cool click to call link by selecting your link tool and ad this tel:+1 then your phone number and it will create a link mobile users can use to click to call you.

Ideas for Content Creation

People want to know why they need their tree stump removed. Add your first header and title it something like “why you need your stump removed or grinded”. Any arborist would know that a leftover tree stump will eventually attract pests and can be a safety risk. Write content about the specific pests that could infest the tree stump and talk about the safety risks.

Another header could be your stump grinding process. List out all of the steps you take before and after the stump removal and list them as number bullet points. Make your header titles h2 tags. If you are using WordPress, just hit that tab that says paragraph and switch the heading to an h2.

Add a couple more h2’s on the page with even more information content. Maybe even create a short bullet point list of the “advantages of removing your stump” or “stump removal benefits”.

Conclusion

Thank the users for visiting your site and restate your overall reason for the page again. For example: Thank you for visiting our website. Remember you can get a free stump removal quote by giving our tree company a call today at (111) 111-1111 or by filling our quick estimate form here. Make a link to your contact page on the here word.

Repeat This Process With Your Other Pages

Repeat this same process with every service you offer. The more information you list about your services, the higher you will rank. The more words that are on your page, the better Google can understand what your page is about.

Just don’t make the mistake of stealing other people’s content and posting it on your own site. That’s duplicate content and Google won’t rank it. You will be wasting your time. If you do take ideas from other businesses content, make sure and rewrite it to be unique. Change up every couple of words or flip the words around completely. Make sure and use a plagiarism detector to ensure you’re not duplicating content.

Create Exact Match SEO Titles

You want your SEO title or Meta Title of the page needs to be as close to the exact keyword phrase as possible. Let’s say I am creating a title for the stump grinding page and the customer does business in Phoenix; I would make my title look like this – “Stump Grinding Phoenix – Tree Company Name”. I put my exact keyword phrase at the beginning and the company name at the end.

Erick Knows Tree Service SEO & Can Help You Dominate

I have personally been performing SEO services for tree service companies for over 4 years now and have the knowledge and analytics necessary to take your tree company to the top. No matter what city you live in, no city is more competitive than Phoenix. We have 1,000’s of rankings for tree service keywords and currently work with 4 tree service companies in the Arizona area. We are willing to take clients from any city or any state. This stuff works and we have the analytics to prove it. One of our tree companies has been with our company for 7+ years. WebTechs.Net is a 20 year old web company located in Scottsdale, Arizona offering high quality web design, SEO services and more for small, med or large businesses.